Pringles revives ‘Once You Pop’ slogan with new Duck King campaign

Pringles is re-igniting one of the 1990s’ most recognisable taglines with a bold new twist. FCB New York has revived ‘Once You Pop’ for a new generation in a campaign that celebrates the chaotic fun unleashed when a tube of Pringles is opened: ‘Once You Pop, The Pop Don’t Stop.’