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2 min read
Norwegian Cruise Line revives 1990s tagline to re-energise the category
By
Alice Crossley
15.01.2026
Norwegian Cruise Line (NCL) is reviving its 1990s tagline ‘It’s Different Out Here’ as the centrepiece of a full brand reset.
Signals
Marketing & Branding
Travel & Hospitality
Diverging Demographics
Urbanised World