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Browsing User Generated Content

11 results

Mac for Students by Apple, Japan
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Technology

Apple’s Mac for Students campaign showcases university creativity and content…

Apple’s latest campaign, Mac for Students, highlights the creativity and innovation of Japan’s university extracurricular groups, known as ‘circles’.

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Culture & Media

Netflix unveils new Moments feature to save and share scenes

Netflix has launched a new feature called Moments, allowing subscribers to bookmark, save and share their favourite scenes from shows and movies.

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Culture & Media

Cracking the Algorithm Code

As the seemingly omnipresent power of global tech giants reaches new levels, a revaluation of individual liberty and agency is under way.

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Fashion

Heating up Luxury Fashion for Gen Z

Heat co-founders Mario Maher and Joe Wilkinson explain how their mystery box concept taps into Gen Z mindsets, while offering a new way for brands to revamp stock and promote circularity.

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Marketing & Branding

Emily Medd: SEEN Connects

Why influencer marketing is no longer the preserve of the big brands.

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Culture & Media

Community TV

Digital technology is enabling a new wave of start-ups to curate and build video content around communities of like-minded individuals.

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Marketing & Branding

MTV Bump

‘I want my MTV’ has turned into ‘I Am My MTV’ in a bold re-brand.

José de Cabo
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Marketing & Branding

José de Cabo: Being authentic

Authentic marketing is about tapping into the potential of the social web, explains Olapic co-founder José de Cabo.

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Marketing & Branding

Study lifts the lid on teenage purchasing decisions

A focus group study has revealed insights into the online shopping habits of teenage girls.