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From standard grey to mint green, cars and commercials are turning colourful as brands explore vibrant hues, nostalgia and future-forward designs to connect with consumers.
Research from EY released in June 2023 suggests that among the US consumers planning to purchase a new vehicle in the next 24 months, nearly half (48%) intend to buy an electric vehicle (EV) – up by 19 percentage points from 29% in the 2022 EY Mobility Consumer Index.
London – A new magazine has developed an intellectual tone and aesthetic to discuss automotive culture.
Japan – Car-maker Mitsubishi is helping to prevent accidents caused by loss of concentration and other cognitive distractions thanks to its latest technology.