Intelligence
Foresight Services
The Lab
Shop
Account
Get in touch
Signals
Trends
Sectors
Topics
Voices
Academy
Search
Signals
2 min read
Black market: New Guinness campaign targets African youth
By Rowland Manthorpe
04.09.2014
Africa – In its new Made of Black campaign Guinness is targeting the African youth market.
Signals
Marketing & Branding
Food & Drink
Sub-Saharan Africa
Millennials