Intelligence
Foresight Services
The Lab
Shop
Account
Get in touch
Signals
Trends
Sectors
Topics
Voices
Academy
Search
Signals
2 min read
Balenciaga launches mini-game to promote ski collection
By
Alice Crossley
and Gabriela Białkowska
20.12.2023
To celebrate the brand’s first skiwear collection, released in November 2023, luxury fashion house Balenciaga has launched a mini-game in which players can suit up and hit the animated slopes.
Signals
Fashion
Technology
Colliding Technologies
Global