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Browsing Value Driven

6 results

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Retail

Stat: Shoplifting soars to record high in England and Wales amid retail crime…

Shoplifting offences in England and Wales have hit their highest level in more than two decades, with recorded incidents rising by 20% to 530,643, according to recent data from the Office for National Statistics.

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Marketing & Branding

Stat: Nearly half of women feel misunderstood by brands

Despite driving an estimated £25 trillion ($31.8 trillion, €29.4 trillion) in global discretionary spending, nearly half of women worldwide say brands don’t understand them, according to new research from Wasserman’s women-focused platform The Collective.

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Fashion

Primark’s Never Basic campaign champions quality and style at affordable prices

Primark is spotlighting affordable fashion essentials with the launch of its new spring/summer campaign, Never Basic – Standout Quality.

Pizza Hut, US
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Retail

Pizza Hut turns to budget dining in China as economy slows

In a bid to adapt to a sluggish economy in China, fast food giant Pizza Hut is turning to budget dining with new Pizza Hut Wow concept stores that offer smaller portions at lower prices.

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Marketing & Branding

Pride of Britain

UK – New research from JWT shows that nearly half of British consumers feel that native brands should be spreading British values abroad.

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Europe

No-frills Branding & Packaging: Value-driven aesthetics pretty up the store

No-frills Branding & Packaging: Value-driven aesthetics pretty up the store