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A Together Group Company

Browsing Truth

8 results

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Marketing & Branding

Preview: Honest Products

In today’s beauty landscape, where consumers can Google the benefits of any ingredient in seconds, a new hyper-educated shopper is emerging.

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Food & Drink

International Luxury Travel Market 2013 Overview Part 1

For the super-rich, the world is their oyster. Nowhere is this more evident than at the International Luxury Travel Market (ILTM) event in Cannes, where on 2–5 December more than 1,400 elite travel suppliers gathered to show off their finest hotels, spas, resorts and luxury experiences to top travel buyers.

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Beauty

True beauty: Tools make cosmetics you can trust

London – Truth and transparency is a growing issue in the beauty industry. Royal College of Art graduate Lauren Davies has created a DIY set of tools to appeal to consumers fed up with the hidden chemicals and unguents we freely rub on our bodies without knowing what they are.

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Marketing & Branding

Faction Marketing

Desensitised to authenticity, and spoiled by the know-everything, see-everything transparency culture of the web, consumers are once more suspending their disbelief and seizing on a new wave of narrative brandscapes, back stories and fairy tales, which, by blurring the real with the fake, take on a life of their own.

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Marketing & Branding

Unique Generation D set to grow in influence

Unique Generation D set to grow in influence

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Sustainability

Provenance Branding & Packaging: Every box tells a story

Provenance Branding & Packaging: Every box tells a story

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Culture & Media

Hard currency: Turning information into insight

Hard currency: Turning information into insight

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Sustainability

Bad hair day: Dr Mullets tells it straight

Bad hair day: Dr Mullets tells it straight