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Meet the new community of citizens who are choosing to embrace singledom, polyamory and platonic love over traditional romantic relationships.
Global – This tribe of luxury consumers support local designers, connect with the region’s culture and approach luxury with Mexico in mind.
Global – This tribe of beauty enthusiasts is actively searching for brands, products and processes that enable them to express their love of cosmetics without compromising on their principles.
Global – Be is a new range of organic wellness supplements aimed at members of Generation D.
Global – In our Anti-luxurians tribe, we identify a multifaceted future luxury consumer who embraces purist athletics gear, technology-driven fashion and brand subversion.
The Beauty Mavericks have gone their own way, creating their own products and services to cater for their specific beauty needs.
Global – With the rise of emojis, mobile IM is making a comeback as the primary form of communication among members of Generations I and D.
Amsterdam – Zoku, a new apartment hotel concept, offers a place to combine work and play for the world’s discerning Bleisurites.
PepsiCo dips into the US hummus market