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A Together Group Company

Browsing tobacco

8 results

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Food & Drink

Brand Redemption

In the wake of moral recklessness, there is growing consensus that ethically dubious industries should account for their wrongdoings and atone for them.

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Marketing & Branding

What is a brand without its packaging?

UK – As of 21 May 2017, cigarettes and rolling tobacco will be housed inside unbranded, olive green-coloured packaging.

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Marketing & Branding

Planet of the vapes: Marketing the lesser evil

Vaping’s move into the mainstream raises weighty considerations for marketers.

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Luxury

Tobacco Fragrances

Beauty brands are moving away from the tried and tested floral notes traditionally used in fragrances in favour of the smoky, eccentric scent of tobacco.

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APAC

Australia makes it plain on tobacco branding

Australia makes it plain on tobacco branding

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Marketing & Branding

The best of 2010: The key Branding & Packaging Insights of the year

The best of 2010: The key Branding & Packaging Insights of the year

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Europe

Stark warning for tobacco brands on Branding & Packaging

Stark warning for tobacco brands on Branding & Packaging

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Culture & Media

Generation Jones

Children of the bust-and-boom Thatcher and Reagan years, Generation Jonesers see themselves as committed, competitive, and slightly conservative in their beliefs. But they are increasingly keen on being collaborative and fair in their day-to-day work practices and social activities.