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A Together Group Company

Browsing The Impossible Project

6 results

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Technology

Instant hit: Device takes analogue iPhone photos

Instant hit: Device takes analogue iPhone photos

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Food & Drink

Paris Safari

Paris is home to a new generation re-inventing the French way of life.

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Retail

Mission Impossible: Polaroid returns to Paris

Mission Impossible: Polaroid returns to Paris

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Travel & Hospitality

Ace snaps: Hotel cameras can be an instant hit

Ace snaps: Hotel cameras can be an instant hit

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Europe

The Impossible Project

Polaroid’s decision to pull the plug on 51 years of instant film production in 2008 could have been a disaster for Florian Kaps. His online business was built entirely on sales of the company’s Instamatic film and cameras to an avid global fan base who refused to accept that digital ubiquity had made their favourite bit of kit obsolete.

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Marketing & Branding

Anything's possible: Polaroid film is redeveloped

Anything’s possible: Polaroid film is redeveloped