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Amid a challenging landscape for multi-brand luxury e-tailers, Ssense is playing its cards right by seamlessly merging new talents, legacy brands, pop culture, data and discounts.
New platforms and behaviours are replacing linear media – these shifts are creating a networked system where the consumer, rather than the publisher or broadcaster, is king. This report will explain how your brand can thrive in a Transmedia Future.
Interruption advertising and brash product placement are being supplanted by content-rich buying platforms that do not jar with viewer or customer expectations. In a transmedia future, people will Point to Purchase.
Musical inspiration: Click to buy makes SSENSE