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Shiseido’s holiday window display, Beauty From Within, at the Shiseido Parlour in Ginza, Tokyo, has won Window Display of the Year at the Frame Awards.
Beauty giant Shiseido is expanding its horizons with the launch of Shiseido Beauty Wellness (SBW), signalling its move into the wellness sector.
Cosmetics company Shiseido has launched a skincare collection aimed at Gen Z men, citing them as a rapidly growing segment of the Asian skincare market.
Japan – The beauty brand is supporting consumers in creating effective skincare routines through its contact-free Skin Visualizer device.
The innovation company and beauty brand have collaborated on a virtual time travel project to allow customers to experience the impact of ageing.
Japan – Shiseido has created a new app that lets women apply virtual make-up for teleconferencing.
Teenagers are no longer self-absorbed souls struggling through puberty. Abstinence and realness are the order of the day for these new social activists. Say hello to Gen Viz, the ultimate early adopters, powering the visual-first culture of tomorrow.
Osaka – Shiseido’s new domestic plant aims to cut production costs and increase productivity with a largely automated workforce.
Japan – All is not what it seems in cosmetics brand Shiseido’s captivating ad.