• Get in touch
  • Signals
  • Trends
  • Topics
  • Voices
  • Academy
  • About
  • Contact
  • Careers
  • Methodology
  • Trend Tracker

Sign up for our Newsletter

By signing up you agree to receive The Future Laboratory newsletter. Privacy policy.

A Together Group Company

Browsing Shinola

10 results

View article
Marketing & Branding

Watchmaker Shinola reframes time as a luxury in latest campaign

London-based creative studio GentleForces has unveiled Set the Pace, the first brand campaign for US watchmaker Shinola.

View article
Retail

Shinola's first hotel is a shoppable space

The American lifestyle brand has opened the first Shinola Hotel in Detroit's downtown shopping district, combining elements of hospitality and retail on a grand scale.

View article
Marketing & Branding

The American Middle

The American middle class, once the aspirational ideal, is becoming a myth. Brands must learn to speak to this demographic that have felt left behind by the rise of coastal elitism.

View article
Retail

Giving back

US – Shinola has created a new advertising campaign that encourages philanthropy within communities.

View article
Marketing & Branding

Design Miami/ 2015: Part 2

In Part 2 of our 2015 Design Miami/ overview we explore the offsite and satellite events that made an impact during the show.

View article
Marketing & Branding

Jacques Panis: Reviving Shinola

Jacques Panis, president of Shinola, explains how the watch and leather goods brand was brought back from near extinction.

View article
Luxury

BaselWorld 2015 Review

Prestigious industry stalwarts showed their strength at this year’s event, but it was burgeoning mid- and low-priced brands that stood out.

View article
Marketing & Branding

Home-town hero: Detroit brand Shinola ventures overseas

London – Detroit luxury watch and crafted goods brand Shinola has opened its first store outside the US.

View article
Retail

Retail analysis: Shinola’s TriBeCa flagship store

Retail analysis: Shinola's TriBeCa flagship store