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London-based creative studio GentleForces has unveiled Set the Pace, the first brand campaign for US watchmaker Shinola.
The American lifestyle brand has opened the first Shinola Hotel in Detroit's downtown shopping district, combining elements of hospitality and retail on a grand scale.
The American middle class, once the aspirational ideal, is becoming a myth. Brands must learn to speak to this demographic that have felt left behind by the rise of coastal elitism.
US – Shinola has created a new advertising campaign that encourages philanthropy within communities.
In Part 2 of our 2015 Design Miami/ overview we explore the offsite and satellite events that made an impact during the show.
Jacques Panis, president of Shinola, explains how the watch and leather goods brand was brought back from near extinction.
Prestigious industry stalwarts showed their strength at this year’s event, but it was burgeoning mid- and low-priced brands that stood out.
London – Detroit luxury watch and crafted goods brand Shinola has opened its first store outside the US.
Retail analysis: Shinola's TriBeCa flagship store