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Browsing Sensory Splurge

49 results

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Marketing & Branding

Multisensory marketing

US – A new report by Shullman Research Center suggests that the best way to connect with consumers is by appealing to all the senses.

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Food & Drink

Preview: London 2015 Safari

London – As the year draws to a close, LS:N Global turns its eye to the UK’s capital city for its latest Safari.

The South Kensington Club founded by Luca del Bono, London
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Fashion

London 2015 Safari

In a perpetual battle to be considered the best city in the world, London shone brightly in 2015 with a range of new retail, hospitality and wellness openings.

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Beauty

Synaesthesia scents

London – Fragrance brand Illuminum has collaborated with artist Philippa Stanton to investigate the world of synaesthesia.

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Food & Drink

Sonic appetite

London – Experiential designers Bompas & Parr collaborated with Sony on a dining experience where sound was the secret ingredient.

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Food & Drink

Tempting tastes

London – LS:N Global spoke to Fragrant Supper Club founder Louise Bloor about olfaction, food and her unique dining experience.

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Beauty

Feeling fragrance

London – LS:N Global sat down with Illuminum fragrances creative director Asakala Geraghty to talk about the changing role of olfaction in beauty.

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Marketing & Branding

Trainer time

Hong Kong – Nike marked the celebration of Air Max Day with a series of interactive installations.

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Food & Drink

Preview: Olfactive Menus

Global – In a preview of this week’s microtrend we explore how the worlds of fragrance and hospitality are colliding as chefs and mixologists craft new menus inspired by the perfumer’s lab.