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Browsing scents

17 results

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Culture & Media

GameScent uplifts the gaming experience with Smell-O-Vision console

GameScent, a cutting-edge device developed by a team with extensive consumer electronics and gaming expertise, is set to transform the gaming experience.

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Technology

Future Society’s perfumes revive scents of extinct flowers

Future Society, a pioneering perfume brand, is turning to science and DNA sequencing to recreate the scents of extinct flowers.

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Culture & Media

Formula 1 blends fragrance with high-speed racing

The motor racing competition has released a line of premium fragrances inspired by Formula 1 driving.

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Beauty

Global Beauty Market 2016: Part 2

In part two of our Global Beauty Market, we examine the changing cultural attitudes that are giving men even more permission to care about their looks, the retailers that are applying a toxic-free rule to the brands that they stock and the niche strategies that are helping fragrance brands to move beyond celebrity endorsements.

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Marketing & Branding

Nature’s nectar

New York – New men’s fragrance brand Abbott is inspired by destinations close to its founders’ hearts.

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Beauty

Beauty Futures Network Evening 2016: Azzi Glasser

London – Fragrance brands need to move away from talking about notes, according to perfume designer Azzi Glasser.

Perfumer H, London
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Retail

Seasonal scents

London – Perfumer Lyn Harris has opened Perfumer H, a retail space with a working fragrance laboratory.

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Marketing & Branding

Falling sales of celebrity scents cause a stink at Elizabeth Arden

Elizabeth Arden has reported its biggest ever quarterly loss because of a sharp decline in sales of celebrity perfumes.

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Luxury

Selfridges to launch Fragrance Lab as part of Beauty Project

London – Selfridges will launch an immersive fragrance experience in partnership with trend forecasting consultancy The Future Laboratory, international design studio Campaign and perfumers from Givaudan.