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With convenience a key priority for consumers, brands are exploring the potential of dynamic selling spaces in non-traditional locations.
Brands are using price segmentation to make high-quality products and services available at a fair price.
San Francisco – Toyota is trialling a new finance scheme that lets buyers rent out their car to help with payments.
Europe – Taxi app Hailo has sold 60% of its company to German car maker Daimler.
Los Angeles – Ford’s Fusion Labs workshop is a vehicle for the car-maker to branch into new sectors.
North America – Transport network Uber has launched a new multiperson, ride-share scheme.
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