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Browsing Rapha

34 results

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Fashion

Rapha opens Shanghai Clubhouse for cycling and design enthusiasts

Cycling apparel brand Rapha has opened its first mainland China Clubhouse in Shanghai, signalling a strategic push into one of the world’s fastest-growing cycling markets.

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Fashion

Better Bikercore

If happiness is a long bike ride with a good destination, these fashion innovators are cycling straight towards sustainability, style and inclusivity.

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Retail

Rapha launches customisable cycling kits

The British cycling brand has partnered with fashion software company Unmade to launch a personalised design service.

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Retail

Simon Mottram: Rapha

The founder on creating the right company culture and the brand’s US expansion.

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Culture & Media

Cyclist’s selection

London – Cycling brand Rapha has launched Mondial, a biannual magazine celebrating cycling culture from a fresh perspective.

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Health, Wellness & Sport

Race pattern: Rapha sportswear inspired by Team Sky’s performance data

London – Cycling brand Rapha has expanded its Pro-Team collection to include a range featuring a unique data print pattern.

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Fashion

Pedal power market

In October 2013 actor Ashton Kutcher headed into a meeting wearing a t-shirt that read ‘Bike is the new car’. By broadcasting that belief the Hollywood star wasn’t setting the trend, but following it.Bicycles are more popular than ever. Americans drove 7.6% fewer miles in 2013 than they did in 2004, according to a report by the US Public Interest…

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Retail

Retail Week Live 2014: Part 2

Multi-channel is dead. Omni-channel is done. Welcome to the new fusion of physical and digital retail: phy-gital. We have been using this portmanteau for a while, but at Retail Week Live (RWL) this year, conference speakers added to the term’s popularity as a trend to watch.

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Marketing & Branding

Convergence Retail

As consumers dictate new rules of retail engagement, the lines are blurring between the retail, hospitality, entertainment and lifestyle sectors.