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A Together Group Company

Browsing Raf Simons

16 results

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Marketing & Branding

Beyond Product Placement

From offering creative control to bypassing consumer skip culture, music videos are offering brands new opportunities for product placement.

I Dare You music video by The xx, Global. Film by Raf Simons and Alasdair McLellan
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Marketing & Branding

New music video from The xx doubles as Calvin Klein ad

Global – At almost seven minutes long, the short film features the brand’s products and models.

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Fashion

Embracing tradition

With brands rushing to cater for the relentless demands of the consumer, is the fashion system on the verge of collapse in trying to keep up, and what does that say about the long-standing values of tradition?

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Fashion

Smarter shopping

US – Condé Nast is moving into the realm of retail with the launch of its luxury e-commerce site.

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Fashion

Boy wonders

London – A new exhibition at London Fashion Space Gallery explores fashion designers’ fixation with male youth.

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APAC

Chinese Menswear Market

Chinese men are spending more on apparel and favouring designed-in-China over imported brands.

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Fashion

Paris Collections: Men

Creativity was key this season during Paris Men’s Fashion Week, as menswear designers drew inspiration from famous works of art, found sketches and written notes. Others mixed business with pleasure while in pursuit of an urban adventure.

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Design

Designer touch: Simons sets new tone at Kvadrat

Designer touch: Simons sets new tone at Kvadrat

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Fashion

Paris Men's Fashion Week A/W 14

Athleticism, sports and performance were common themes in the collections this season. Artistic and creative prints also continued to dominate Parisian catwalks.