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Digital fashion platform DressX is expanding its creative universe with DressGo, its first game on Roblox.
Puma has launched its most ambitious global brand campaign to date – Go Wild – marking a bold new direction in its positioning.
Athletic brands Puma and Tracksmith have teamed up on a podcast that sheds light on a key moment of sports activism history.
Puma has unveiled a range of biodegradable sportswear as part of Dezeen’s Virtual Design Festival.
The sports brand has teamed up with BA Fashion students at Central Saint Martins (CSM) to explore future textile manufacturing for a more sustainable industry.
Puma’s global director of innovation Charles Johnson on the brand’s recent collaboration with MIT Design Lab and how biodesign could be used to upgrade future athletic wear.
The fashion industry’s false appropriation of feminism is trivialising the cause and revealing its own hypocrisy.
The head of sustainable sourcing innovation at Kering explains why brands need to be open about sustainable innovation.
US – Foot Locker has launched an audio guide that augments the in-store shopping experience.