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Brazil is launching a groundbreaking pilot that could transform personal data into a national asset. The dWallet initiative means that citizens can earn money by selling access to their digital data, marking the world’s first public-private data monetisation scheme.
In this report, we discussed how to earn and retain consumers’ trust via ethical data handling strategies, learning from Indigenous cultures prioritising data consent, transparency and user control.
To earn and retain consumers’ trust via ethical data handling strategies, businesses can learn from Indigenous cultures prioritising data consent, transparency and user control.
Asia-Pacific consumers favour convenience over data security, according to the new Curve of Convenience 2020 report by technology company F5.
Montreal – DELETE is an interactive exhibition designed to teach 8–12-year-olds about the vulnerability of their personal data.
Germany – Brands are allowing commuters to travel on the subway in Düsseldorf for free if they watch their ads on their phones.
Moscow – Google Urbanism proposes the state benefits from the technology company’s mining of the attention economy.
US – Multiply Labs has developed a personalised pill that releases a predetermined dose of vitamins throughout the day.
California – A new body-scanning mirror and weighing scale offer users visual feedback on how their physique has developed over time.
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