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Browsing Nike+

16 results

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Fashion

Nike+ is using AR to re-imagine the sneaker drop

New York – By pointing their camera at particular real-life objects, users of the SNKRS app can buy limited-edition products.

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Luxury

Nike+ 45 Grand

Invitation-only health club 45 Grand takes the Nike+ brand into luxury territory, serving as an aspirational flagship for other Nike+ Studios and merging Nike’s sub-categories (Nike+ Running Club, Nike+ Training Club, Nike Women and Nike Apps) into one 360-degree experience.

45 Grand designed by Rafael de Cárdenas for Nike, New York
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Luxury

World-class workout

New York – Forget working out, the biggest challenge at Nike’s 45 Grand fitness hub is getting in.

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Technology

On the run

Stockholm, Sweden – Spotify has announced the launch of Running, a new feature that regulates music based on a listener’s movements.

Your Year with Nike+ and McBess
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Beauty

Keeping on track: Nike rewards active amateurs with personalised videos

Oregon, US – Renowned illustrator and director McBess has created a series of personalised videos for Nike, rewarding amateur athletes for their efforts over the past 12 months.

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Marketing & Branding

Fit for purpose: Pop-up vending machine only accepts NikeFuel points

Nike has installed a pop-up vending machine in New York that only accepts the brand’s NikeFuel points as payment.

Apple io8 update
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Technology

Apple moves into digital health-tracking market

The technology brand has launched a mobile hub that will pull together all of a user’s health data.

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Fashion

Hidden gem: Nike unveils more discreet FuelBand

Beaverton, Oregon – The Nike+ FuelBand has been a popular product since its launch in 2012, when it initially sold out within hours. Now, Nike has released the second-generation Nike FuelBand SE, with a sleeker, inconspicuous design.

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Fashion

Sole trader: Nike pop-up store is to the point

Sole trader: Nike pop-up store is to the point