The Future Laboratory

24 results

Mowe launches movement-first beauty brand for active consumers

New beauty brand Mowe has been launched with a collection of movement-focused make-up designed for sweat, heat and activity.

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Health, Wellness & Sport

Stat: How rising temperatures are rewriting the rules of movement

Rising temperatures could lead to 470,000 to 700,000 additional deaths worldwide each year by 2050, as extreme heat drives populations toward sedentary behaviour.

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Health, Wellness & Sport

Stat: Five minutes of daily exercise could help millions of people live longer

According to a study by the Norwegian School of Sport Sciences, an extra five minutes of daily exercise and 30 minutes less sitting could significantly reduce premature deaths, highlighting the powerful impact of small, achievable lifestyle changes.

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Health, Wellness & Sport

Teen Girl Movement

Teenage girls are disengaging from sport, because of discomfort, confidence gaps and structural inequalities. Brands are responding by redesigning the systems around movement – from kit and spaces to culture and community.

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Fashion

ISPO 2025: The new shape of activity culture

ISPO 2025 revealed how urbanisation, community and digital culture are reshaping the activity market. Across keynotes and panels, speakers mapped the rise of the urban outdoors, performance communities and the next generation of fan engagement

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Luxury

Travel with Purpose: TTG Luxury Travel Summit

Sustainable corporate culture, slow travel and luxury traveller experiences were key topics on the agenda at 2023’s TTG Luxury Travel Summit.

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Communities

The Conscious Decelerators

This community of wellness pioneers are looking to slow down and return to more holistic forms of wellbeing that will help them to carve out a new rhythm in their daily lives.