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Digital commerce may offer consumers convenience, but a new generation of in-person retail experiences energised by cultural relevance and built on brand community is luring them back into the store.
For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, connection and discovery.
While Singapore may be small, it can pack a huge punch for brands looking to expand in the Asia-Pacific region
Battersea Power Station is set to blossom this spring with its latest offering, the Botanical Atelier embroidery pop-up, adorning fashion and homeware purchases with floral finesse.
It’s time for landlords to embrace experimentation, flexibility and transparency, says David Monaghan, general manager of commercial and culture at Beulah International.
Shedding their teen hangout reputation, retail centres are being given an experiential upgrade as operators set their sights on affluent luxury shoppers.
The outlet retailer is using light and sound installations to celebrate the £90m expansion of its Kent destination.
With incessant news of closures, future retail developments must draw on the worldview of locals, writes Tori Tasch, senior brand strategist at FRCH Design Worldwide.
Shopping centre developer Westfield is redesigning its approach to airport retail with a view to creating holistic experiences for a captive travel audience.
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