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Browsing Laphroaig

2 results

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Food & Drink

Constructive criticism

Scotland – Whisky brand Laphroaig has created an ad campaign that celebrates both positive and negative feedback.

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Fashion

Female whisky drinkers

Once the older gent’s status symbol, whisky is now attracting women in their droves. Blogs and tasting clubs are introducing females to the drink’s mysteries, and brands are reaching out with accessible, elegant packaging and on-trade events.