The Future Laboratory

103 results

Stat: Middle East beauty market to hit $21bn by 2030

The beauty market in the six countries of the Gulf Cooperation Council (GCC) is forecast to grow from £10.6bn ($14.3bn, €12.3bn) to £15.4bn ($20.8bn, €17.9bn) by 2030.

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Marketing & Branding

Stat: Is the creator economy broken?

A survey of 5,095 creators in 100 countries has found that despite the creator economy being valued at £184bn ($250bn, €215bn), 67% of creators earned under £7,360 ($10,000, €8,590) last year.

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Health, Wellness & Sport

Gen Z Cruise Market

A new style of cruising is emerging for Gen Z travellers in a shift from retiree- focused holidays to experience-led travel shaped by entertainment, wellness culture and sustainability.

Mindy Seu by Isabella Behravan represented by Figures, US

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Marketing & Branding

The Creator Economy’s Post-follower Playbook

The creator economy is moving away from scale and spectacle towards credibility, values alignment and long-term trust.

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Marketing & Branding

Creators, community and culture take centre stage at SXSW Austin 2026

A central question echoed across discussions on the first day of SXSW 2026: how can brands tap into culture in a way that feels genuinely relevant?

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Culture & Media

A daily recap from Web Summit 2025: Circular and creator economies take centre…

More than 70,000 attendees and 2,500 start-ups have gathered in Lisbon for Web Summit 2025, where circular innovation and the creator economy have taken centre stage.

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Technology

Travel platform Curated Spaces is powered by trusted tastemakers

Travel start-up Curated Spaces has launched a booking platform that puts personal style, trusted recommendations and curated experiences at the heart of travel discovery.