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A Together Group Company

Browsing General Mills

9 results

Mom On by Yoplait and 72andSunny, US
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Marketing & Branding

Yoplait targets mothers with a message of empowerment

US – The yoghurt brand’s latest campaign advises women to ignore negative comments about their approach to parenting.

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Food & Drink

Snack culture

US – General Mills has developed a range of new snacks to tap into modern snacking trends.

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Food & Drink

Americans prefer snacking to full meals

Americans are disrupting the food industry by snacking rather than sitting down to a full meal.

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Marketing & Branding

Brands embrace gluten-free products

Brands embrace gluten-free products.

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Food & Drink

Brands drinkify breakfast for busy Millennials

Brands drinkify breakfast for busy Millennials

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North America

Cereal Branding & Packaging is on Target for 80's revival

Cereal Branding & Packaging is on Target for 80’s revival

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Food & Drink

Bakery Market

A projected 100%+ increase in sales of gluten-free products in the US by 2015 signals health and ethics as major marketing points in this sector. Premiumisation is another strong emerging trend.

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MENA

Food companies fight for consumers in Dubai

Food companies fight for consumers in Dubai

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Europe

Foods that target children are under fire in the US

Foods that target children are under fire in the US