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Browsing freemium

6 results

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Technology

Neil McFarland: The war over freemium

Freemium has changed the mobile gaming landscape and started a pseudo-war between gamers and developers.

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North America

Spending falls 20% as gamers go networking

Spending falls 20% as gamers go networking

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Europe

Vast majority pay nothing for online news

Vast majority pay nothing for online news

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Marketing & Branding

Beat that: Jogging shoes are turned into musical instruments

Beat that: Jogging shoes are turned into musical instruments

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Marketing & Branding

Chris Anderson : (Not) giving it all away

Writer and editor Chris Anderson talks about (not) giving it all away.

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Marketing & Branding

Freesumerism

As the cost of everything tends towards zero, the growing trend for Freesumerism is seeing the notion of value undergoing a major shift. Smart brands are re-evaluating their business models, reconsidering the value of the brand and recalculating how they should charge for it.