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Browsing Faction

20 results

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Culture & Media

Androids’ dream of stealth marketing

Global – A trailer for forthcoming sci-fi film Alien: Covenant positions AMD as the future of artificial intelligence.

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Fashion

Story of Things

Scotch & Soda invites consumers to suspend disbelief and live their lookbook.

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Culture & Media

Phygital park life

Southend-on-Sea – NetPark is a project that layers interactive digital installations over nature.

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Technology

On a mission: Space agency shows Ambition in a blend of fact and fiction

Paris – The European Space Agency has released a short film that blends fact and fiction to mark the next step in the audacious Rosetta mission, due to take place on 12 November 2014.

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Technology

Start-up brings storytelling to social media

Start-up brings storytelling to social media

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Marketing & Branding

Makeover molasses: Youthful packaging for old-school ingredient

US – The American equivalent of black treacle, molasses is often thought of as an old-fashioned baking product, stored in the cupboards of Southern grandmothers. But the packaging of Sticky Paws Molasses, designed by Caleb Heisy, injects whimsy and storytelling to appeal to young bakers.

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Food & Drink

Mr Fogg's

‘Anything one man can imagine, other men can make real,’ wrote Jules Verne in his masterpiece, Around the World in 80 Days. In the same way, the life of Phileas Fogg, the novel’s protagonist, has been ‘made real’ thanks to the imagination of Charlie Gilkes and Duncan Stirling, the duo behind London haunts Barts, Maggie’s, Bunga Bunga and most…

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Design

Paper office: Ad agency builds cardboard workstation

London – Graphic designer Emily Forgot and 3D artist Laurie D have created a workspace out of paper and cardboard in the London offices of advertising agency Wieden + Kennedy.

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Marketing & Branding

Fantasy world: Viral campaign brings film to life

Global – In a viral marketing campaign for forthcoming science fiction film Elysium real-world advertisements have been placed in public spaces such as London’s Underground and on New York billboards and four microsites were created to promote the benefits of living in the fictional world.