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Brands and consumers are no longer satisfied by instantaneous gratification. Can we really plan in years, decades – even centuries?
London – Welcome to The Immortal Brand, or how to break free from short-termism, the greatest threat to a business’s future.
Post-it is at SXSW showcasing its partnership with Evernote
Crystal balls were the accessories du jour at Le Web Paris 2013 in December, as Europe’s biggest technology conference celebrated its tenth birthday by inviting guests to gaze into The Next Ten Years.
Evernote CEO Phil Libin talks about turning a technology brand into a lifestyle brand.