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Global – Several new studies show how digital video and live streaming are gaining in popularity with consumers.
New growth areas in emerging economies and the fruition of long-anticipated innovations will provide momentum for the sector as a whole.
The online search brand is trying to match online ad clicks to purchases in physical stores.
Brands are increasingly looking to the complex online networks we call Mega-systems, which include Facebook, Google and Amazon, to use their data for more personalised and targeted interactive retail strategies.
In the UK, 9.8m consumers used a tablet device to access the internet in 2012, an increase of 140% compared with the previous year, according to research by eMarketer.
Twitter earns Tweet success as ad revenues soar
Advertisers switch to online spending
Realising they mean business, brands target chief household officers online
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