The Future Laboratory

15 results

Foresight Friday: Seyi Oduwole, foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, foresight analyst Seyi Oduwole dives into ice cream heaven, wellness wearables and the latest tourism news.

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Technology

Stat: Kenya and Egypt lead Africa’s accelerating AI investment race

New research from cybersecurity company Fortinet reveals that 85% of African businesses across five key markets plan to invest in AI within the next five years.

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Retail

Scents of Ancient Egypt exhibition brings history to life with VR experiences

The Egyptian Museum in Tahrir has unveiled a captivating new exhibition, Scents of Ancient Egypt Through the Ages.

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Technology

Egypt's Ministry of Education to launch AI-powered digital learning platform

The Ministry of Education and Technical Education in Egypt is set to unveil an educational platform designed to centralise all key academic resources in one digital hub.

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Marketing & Branding

Veritas Media

With the rise of fake news, post-truth politics and alternative facts, consumers are hungry for media content they can trust.

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Marketing & Branding

Preview: Veritas Media

Global – Consumers are hungry for media content they can trust to give them an accurate analysis of current affairs.

Suzy’s Beauty Salon by Mada Masr and JWT Dubai, Egypt

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Marketing & Branding

The beauty of politics

Egypt – Micropolitics is a new advertising campaign that humorously encourages political engagement from an otherwise disenfranchised Egyptian population.