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A Together Group Company

Browsing Democratised branding

4 results

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Marketing & Branding

Is Essentialism the Future of Branding?

Tim Jones, head of strategy at global branding agency venturethree, believes brands should embrace the philosophy of essentialism and tap into their significant societal power to establish stronger connections with consumers.

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Marketing & Branding

John Lewis democratises homeware with Anyday range

The retailer is diverging from its long-standing premium retail strategy with a more accessible everyday range.

Netsurvey branding by The Studio, Sweden
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Marketing & Branding

Workplays

No longer playing it safe, designers are beginning to challenge the typically sober and serious visual language used in the workplace and employment sector by injecting humour, wit and bold graphics into business branding.

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Marketing & Branding

Democratic branding: Netherlands makeover reaches out to the public for ideas

Democratic branding: Netherlands makeover reaches out to the public for ideas