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Browsing Counterfeit

14 results

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Luxury

Stat: Dupes become luxury’s unexpected growth driver

Dupes are now reshaping how affluent consumers engage with luxury, according to research by Havas Media, which surveyed people in the UK, US, China and other Asian countries.

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Technology

Merck KGaA launches digital twin platform M-Trust to tackle counterfeiting

Merck KGaA, a science and technology company based in Darmstadt, Germany, has introduced M-Trust, a new platform designed to combat counterfeiting and improve product safety.

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Fashion

Luxury house Patou launches AI-powered authentication system

LVMH–owned fashion house Patou has introduced Authentique Verify, an artificial intelligence (AI) authentication system developed by fashion tech specialist The Ordre Group.

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Luxury

Stat: Social media is accelerating the counterfeit market

The counterfeiting market is growing at a rapid rate, according to a new report from technology firm Entrupy.

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Fashion

Stat: High prices drive Generation Z to buy counterfeits

Income appears the be the biggest barrier to purchasing authentic luxury goods, according to a new study by the International Trademark Association.

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Fashion

Countering Counterfeits

As fashion counterfeiters become smarter and more relentless in their approach, brands and consumers are looking to digital tools and technology in an effort to fight back.

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Fashion

Autumn/Winter 2017 Fashion Week: Part 1

This season, designers challenged traditional notions of luxury and collaborated with nostalgia-evoking brands. LS:N Global outlines the key design directions that emerged from the Autumn/Winter 2017 Fashion Weeks.

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Marketing & Branding

Margaret Arnott: Counterfeit Goods

The Mathys & Squire partner on the rapidly evolving fight against counterfeit goods.

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Fashion

Piracy clampdown

China – Online marketplace Alibaba has announced new measures to monitor counterfeit goods for sale on its site.