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China’s wealthy elite are increasingly prioritising cultural and immersive luxury experiences over traditional material possessions, according to a recent survey by Hurun.
The Chinese luxury wellness sector has shifted gears by embracing the ‘national trend’ of Guochao, offering authentic cultural experiences and C-beauty products.
China – Alipay, the online payment provider owned by e-commerce platform Alibaba, has launched a Credit Visa service, which aims to ease the visa application process for China’s high-net-worth individuals (HNWIs).
China – Premium brands must focus on refining their in-store experience if they want to attract the next wave of Chinese luxury consumers, says author of The Bling Dynasty and global luxury expert Erwan Rambourg.
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