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Electric vehicle owners may represent a small but technologically receptive consumer group, according to new YouGov Profiles data.
This Future Five 2026 report is a trend briefing designed to help you assess the impact of ongoing change, unpacking the most challenging topics of tomorrow, relevant for today.
The rite-of-passage of learning to drive is no longer associated with teenagers. In London, it’s consumers in their 30s – and even at pension age – who are learning to drive.
Global – Some 34% of consumers believe that ride-sharing apps are more convenient than car ownership, according to Capgemini.
Lynk & Co is a new car brand that puts digital connectivity and sharing at the heart of its design.
Global – ‘Car-shy’ is a misnomer that has been associated with Millennials for some time. Is this because cars aren’t driving the hearts and minds of younger consumers, or is there something more fundamental at work?
Global – Car ownership is less valued as a status symbol among European and US Millennials, according to a new report from international marketing agency Prophet.
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