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Cannes – The award-winning film was designed to promote 1|2|3 Smart, a new range of products and services targeted at Millennials.
Cannes – Saatchi & Saatchi has released a music video created solely using artificial intelligence (AI).
Digital art studio FIELD and typography company Monotype have created three digital installations that examine themes of language, space and the craft of creating new fonts.
During the nine-day exchange of ideas and inspiration, the advertising and creative industries grappled with the power of Brandstanding and technology.
Cannes Lions 2015 – Design and simplicity in branding can spark creativity, according to advertising industry heavyweights Bruce Duckworth, David Turner, Stephen Bayley and Mark Tutssel.
Cannes Lions 2015 – SAWA, Richard Curtis and Sir John Hegarty have joined forces to announce the first global cinema advert, highlighting the UN’s Sustainable Development Goals.
Cannes Lions 2015 – A panel discussion at Cannes Lions Festival highlighted the potential for personalisation and real-time adaptation that smart spaces can offer.
Cannes Lions 2015 – Advertisers have yet to capitalise on the lucrative female consumer market, according to Bec Brideson, founder of Global Marketing Women (GMW).
Cannes Lions 2015 – Unilever has announced it will be launching a new female-focused video channel in collaboration with Vice.