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Browsing Brand Identity

49 results

Hastings Castle. Identity by Clare and Charlie Noon, UK
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Marketing & Branding

The Typefaces Reviving Heritage Branding

Folk culture, fantasy and a renewed appetite for ancient history are converging into a typographic design language that treats heritage and craftsmanship as a living visual currency rather than a historical reference.

Pride is Everything campaign by M+C Saatchi UK’s LGBTQIA+ group Proud, and Bauer Media Outdoor Europe
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Marketing & Branding

Why M+C Saatchi and Bauer Media Outdoor handed their Pride campaign to the…

M+C Saatchi UK's LGBTQIA+ group Proud and Bauer Media Outdoor have launched Pride is Everything, a multi-market out-of-home campaign running across Europe.

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Beauty

How Zëiyt is turning cultural provenance into emotional value

Middle East – Beauty brand Zëiyt is drawing on Palestinian heritage and generational ritual to position olive oil as a skincare ingredient and a cultural artefact.

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Health, Wellness & Sport

PJL positions showjumping for the fandom economy

Branding agency NOT Wieden+Kennedy has developed the visual identity and launch campaign for the global Premier Jumping League, signalling how niche sports are being reframed to compete within a broader athletic and fandom landscape.

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Marketing & Branding

Dove exposes the sameness driving algorithmic beauty

Dove called out the homogenising effect of algorithmic beauty standards with the installation The Beauty Machine. Set up at Waterloo Station in London, the installation mimicked the mechanics of a social media feed, appearing to offer variety while serving up the same unrealistic face on repeat.

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Marketing & Branding

How WMH&I is uniting land and people through design

Environmental charity Natural Habitat has unveiled a new identity by WMH&I, designed to reconnect communities with land through emotionally resonant storytelling.

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Marketing & Branding

SXSW 2026: How can brands move on the pulse of culture? 

On day three of SXSW 2026, the conversation turned to one of the biggest buzzwords in modern marketing: community.

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Health, Wellness & Sport

How Salomon is celebrating everyone who shapes sport

Salomon is using its first official Winter Games partnership to launch Shaping New Futures, a long-term campaign signalling a shift towards proactively shaping a future of sport and culture that is accessible to everyone.

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Marketing & Branding

How forpeople used bio-electrical tree data to shape Tree Aid’s rebranding

London-based creative studio forpeople has unveiled a pro bono rebranding for international development charity Tree Aid, placing living systems at the centre of its new identity.