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Audi Vietnam is redefining the car-buying journey with an innovative campaign for its Q8 SUV, blending neuroscience with emotional decision-making.
Audi is celebrating the launch of its fully electric SQ6 e-tron SUV with a new content campaign Love At First Light, the initial instalment in a three-part series called Audi Design Love Stories.
Audi’s new campaign, The Drive, in partnership with We Are Social Australia, is part of its efforts to reconnect with house-bound Australians.
Saudi Arabia – With the nation reversing its decades old law against women driving, Audi released a new spot to welcome ladies to the wheel.
As emotion-tracking becomes more accessible, brands are becoming hungrier to see how the content they are creating is making their customers feel.
Milan – Audio artist Yuri Suzuki presented an AI-controlled sound installation in the courtyard of an old Milanese seminary.
US – Advertisers at Super Bowl LI demonstrated a Backlash Brands approach to the current political climate, tackling themes of inequality and immigration.
Global – Audi has released a new video campaign focused on individuality.
Germany – In an industry first, several German car-makers will share live sensor data between their vehicles to improve safety.
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