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A Together Group Company

Browsing Athena

11 results

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Health, Wellness & Sport

Middle East sportswomen

Oman – Nike is shining a spotlight on the world’s inspirational sportswomen who are battling against cultural pressures in order to pursue their passions.

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Marketing & Branding

Fitness first: Under Armour appeals to female athleticism

US – Under Armour has launched a new marketing campaign featuring an advertisement starring the first African American soloist in the American Ballet Theatre for 20 years, Misty Copeland.

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Marketing & Branding

Straight talk: Lingerie company forgoes frills for fit

New York – You will find neither lace nor pink bows adorning the lingerie of Negative Underwear.

2014 Nissan Rogue, Commute advert
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Marketing & Branding

Car marketing targets Athena Woman

American car manufacturers are changing their marketing strategy by featuring entrepreneurial, empowered women.

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Retail

App finds the perfect fit for women’s bras

US – Start-up company ThirdLove aims to make shopping for a bra a seamless experience.

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Fashion

Over half of US Millennials prefer unisex stores

Over half of US Millennials prefer unisex stores

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Fashion

Paris Fashion Week S/S 14

Designers celebrated hand-crafted finishes this season during Paris Fashion Week, while others chose rebellion and angst as key drivers, and created futuristic visions and graffiti-adorned uniforms.

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Culture & Media

Free thinkers: The magazine for interested women

London – At our Womenomics Network Evening at The Future Laboratory HQ last week, LS:N Global editor Lucie Greene interviewed publisher Debbi Evans.

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Fashion

On your bike: Designer sports a new racy look

On your bike: Designer sports a new racy look