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Browsing Analogue

37 results

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Marketing & Branding

How Polaroid is owning analogue summer

Polaroid is turning anti-digital sentiment into a summer brand platform with its latest campaign, The Best of Summer is Analog. Supporting the launch of the Go Generation 3 camera, the campaign centres on a provocative Coney Island beach billboard reading: ‘Go jump in some water before the data centers drink it all up.’

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Luxury

Objects of Luxury

In an increasingly digital world, luxury is reasserting meaning through material intelligence – elevating physical objects as carriers of process, custodianship and cultural permanence.

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Marketing & Branding

Analogue Summer

Brands are reframing analogue living as aspirational, using campaigns that position disconnection, presence and real-world experiences as the new status symbols for Gen Z.

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Technology

Fujifilm turns instant photography into a creative time tool

Fujifilm has unveiled the instax mini Evo Cinema, a new hybrid instant camera set to launch on 30 January 2026.

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Culture & Media

Goldilocks Tech

A new era of ‘Goldilocks tech’ is prioritising a human-first approach, blending the best aspects of the ‘old’ internet with the convenience and security of modern technology.

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Health, Wellness & Sport

Stat: Hobbycraft and Mind study links crafts to better mental health 

A new survey from Hobbycraft and mental health charity Mind has revealed that 72% of people believe healthcare experts should recommend arts and crafts to support wellbeing.

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Luxury

Tactile Touchpoints

Nathalie Valmary, founder of notebook brand Louise Carmen, talks to LS:N Global about repositioning the leather journal as a personal sanctuary of intent.

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Design

Glastonbury’s Shangri-La swaps social for soil in analogue relaunch

For 2025, Glastonbury’s Shangri-La is stepping away from digital channels and towards analogue connection, as the late-night area undergoes a thematic reinvention under The Wilding.

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Travel & Hospitality

Digital Detox Destinations

With the aim of finding a solution to the incessant bombardment from our digital devices, people are swapping their screens for bucolic scenes, seeking reconnection with nature, mental clarity and presence.