The Future Laboratory

27 results

Stat: Local strolling beats social scrolling for Gen Z and Millennials

A new American Express Shop Small Impact Study reveals that younger consumers are rediscovering businesses not through social media, but by simply exploring their neighbourhoods.

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Travel & Hospitality

American Express re-invents hotel wellness with skincare fridges

American Express Travel is elevating the hotel experience by replacing traditional mini-bars with skincare fridges at three luxury London hotels.

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Technology

Indian consumers crave time away from tech

In an age of non-stop digital distraction, consumers are beginning to recognise the need for tech-free time to relieve the mental fatigue brought on by devices. A new survey released by American Express and market research firm Morning Consult found that 38% of Indian workers blame technology for the increasing amount of time they spend at work.…

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Technology

Generation Z value trust, security and digital engagement

US – They expect brands to deliver technology-led customer service experiences that are seamless, secure and entertaining.

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Technology

The Personal Information Economy

The Personal Information Economy (PIE), first identified by LS:N Global in 2011, refers to the increasing awareness among consumers of how valuable their personal data is to brands.