• Get in touch
  • Signals
  • Trends
  • Topics
  • Voices
  • Academy
  • About
  • Contact
  • Careers
  • Methodology
  • Trend Tracker

Sign up for our Newsletter

By signing up you agree to receive The Future Laboratory newsletter. Privacy policy.

A Together Group Company

Browsing Advertisement

45 results

View article
Marketing & Branding

Watchmaker Shinola reframes time as a luxury in latest campaign

London-based creative studio GentleForces has unveiled Set the Pace, the first brand campaign for US watchmaker Shinola.

View article
Marketing & Branding

Foresight Friday: Olivia Houghton, insights and engagement director

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, insights and engagement director Olivia Houghton reflects on seasonal storytelling and shifting narratives of technological progress.

View article
Marketing & Branding

Audi unveils Love at First Light campaign as part of its Audi Design Love…

Audi is celebrating the launch of its fully electric SQ6 e-tron SUV with a new content campaign Love At First Light, the initial instalment in a three-part series called Audi Design Love Stories.

View article
Marketing & Branding

Liquid Death and Van Leeuwen launch hot fudge sundae flavoured water

In a bold crossover, water brand Liquid Death has teamed up with ice cream maker Van Leeuwen to launch a limited edition Hot Fudge Sundae Sparkling Water.

View article
Marketing & Branding

Tinder tackles Gen Z loneliness in new brand film

Dating app Tinder has launched a new ad for its UK audience, redefining the brand’s messaging to appeal to swipe-fatigued Gen Z and modern relationship priorities.

View article
Marketing & Branding

Adidas Rivalry turns to ballroom and breakdancing in new ad

In a strategic and timely move that transcends mere sportswear marketing, adidas Rivalry has used the realms of ballroom and breakdance battles to redefine rivalry as a cultural phenomenon.

View article
Climate Adaptation and Resource Scarcity

Oatly urges competitors to reveal their carbon footprint

Oatly, the world’s largest oat drink company, has launched its Climate Footprint Challenge, calling on big dairy to reveal their products’ climate footprint.

View article
Culture & Media

SpaceX and GEC power intergalactic advertising

Planned for 2022, the CubeSat advertising satellite will feature a screen on one side, along with a selfie stick that will capture live-stream footage of adverts with Earth in the background.

View article
Marketing & Branding

Sporting dystopias

Global – Adidas has released its latest Y-3 fashion film, inspired by a futuristic dystopia.