• Get in touch
  • Signals
  • Trends
  • Topics
  • Voices
  • Academy
  • About
  • Contact
  • Careers
  • Methodology
  • Trend Tracker

Sign up for our Newsletter

By signing up you agree to receive The Future Laboratory newsletter. Privacy policy.

A Together Group Company

Browsing Activism

55 results

View article
Culture & Media

SXSW 2025: Reclamation Versus Resistance

SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised media platforms and focus on a shared humanity.

View article
Gen Z

Gen Z’s New Value System

Between self-optimisation, mischief and activism, Gen Z are rewriting the rules of value. Bulletproof’s chief growth officer Andi Davids tells LS:N Global how brands can keep up.

Voting is Hot AF by Saatchi & Saatchi, UK
View article
Marketing & Branding

Saatchi & Saatchi launches Voting is Hot AF campaign to inspire young voters

Saatchi & Saatchi has unveiled its latest creative initiative Voting is Hot AF, aimed at motivating young people to participate in the upcoming general election.

View article
Marketing & Branding

This satirical Game of the Goose is not designed for family fun

The traditional Game of the Goose has been given a macabre makeover, denouncing cruelty involved in the production of fatty duck liver pâté, aka foie gras.

View article
Culture & Media

Gen Z Activism

As polarisation deepens in the US, Gen Z are using their voice online, and in office, to create change.

View article
Sustainability

Stat: New study finds that anger drives climate activism

A study of more than 2,000 Norwegian adults reveals that anger is a powerful predictor of participation in climate protests, and is seven times stronger than hope.

View article
Culture & Media

Browser extension replaces royal gossip with Indigenous stories

Irritated by the saturation of royal news on media outlets, Māori artist Hāmiora (Sam) Bailey has developed a browser plug-in that replaces articles on the British royal family with articles celebrating Indigenous people.

View article
Food & Drink

Postmates celebrates Asian American lunchbox meals

Food delivery service Postmates’ new advertising campaign addresses the stress felt by Asian American and Native Hawaiian/Pacific Islander (AANHPI) children when carrying their lunchboxes to school by flipping the narrative on its head.

View article
Health, Wellness & Sport

Pantone’s creative take on the LGBTQ+ flag for the World Cup

In light of the controversy-ridden FIFA World Cup in Qatar, Pantone has created an all-white alteration to the LGBTQ+ rainbow flag, where Pantone colour codes hint at the actual hues.