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Absolut Vodka and Tabasco are turning up the heat on brand collaboration, unveiling a vodka infused with the hot sauce brand’s signature pepper flavour.
In June 2023, spirit brand Absolut Vodka announced a commitment to more recyclable packaging, with a new bottle made from paper.
US – Absolut is launching a US version of its e-commerce platform designed to make art-collecting more accessible to all.
UK – Interactive theatre specialist Punchdrunk has brought its talent for storytelling to Absolut vodka in a new murder mystery app.
Absolutely unique: Vodka brand notes a difference
International influence and local traditions combine in North America’s fastest growing market.
Pitching in: Absolut promotes Art of Sharing
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