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Browsing Abercrombie & Fitch

7 results

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Marketing & Branding

Ab-free zone

US – Abercrombie & Fitch aims to shed its elitist image with its latest rebranding.

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Food & Drink

World Retail Congress 2016: Review

World Retail Congress focused on the struggles of the industry and the increasing importance of placemaking to the retail experience.

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Retail

Arthur Martinez: Abercrombie & Fitch

The executive chairman of Abercrombie & Fitch explains how to revitalise a brand that has lost its way.

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Fashion

US teenagers are rejecting fashion retail for technology

American teenagers are choosing techology over fashion items.

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Retail

Young Turks prompt surge in mall development

Young Turks prompt surge in mall development

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Retail

Teens: USA

America’s teenage population is slowly falling (the US Census Bureau says it peaked at 26m a few years ago) and summer-time youth unemployment is at its highest level (19.1%) in more than 60 years, according to figures from the US Department of Labor. Despite this, the US market for products bought by and for teens, now worth about $200bn…

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APAC

Australia struggles to attract European retailers

Australia struggles to attract European retailers