The Future Laboratory at Drapers Future of Fashion 2024

The four Is of EQ-Commerce – Intuitive, Intimate, Intuitive, Individualised – were explored at the Drapers Future of Fashion conference in London on 19 June 2024 as The Future Laboratory’s director of foresight, Fiona Harkin, presented our retail macrotrend as part of a discussion that explored how the fashion industry can think about The Store…