Willy Chavarría honours American workers
Mexican-American designer Willy Chavarría’s spring 2025 show took over Wall Street, bringing powerful cultural and political themes to the fore. In an industrial space illuminated by spotlights on the American flag, the show opened with Urban Sierreño music and mariachi performers – Chavarría’s authentic vision of Americana.
The models, moving briskly down the runway, embodied the American working-class spirit through oversized silhouettes reminiscent of hotel staff, construction workers and foremen. Accessories like keychains and crucifixes hanging from belt loops symbolised a deeper connection to labour movements, particularly the United Farm Workers Movement.
In one striking scene, models wearing wide-brimmed hats and face-covering bandanas, evoking farm labourers, walked alongside the American flag, amplifying the show’s political narrative in the context of the approaching US presidential election.
In the second act, Chavarría introduced a collaborative collection with Adidas. Athletic apparel, including track jerseys and sports jackets, took centre stage, with a special appearance by Olympic champion Noah Lyles. Through this partnership, Chavarría continued to merge fashion with social commentary, celebrating resilience and heritage while pushing boundaries on and off the runway.